Kourtney Kardashian’s Wellness Brand Lemme Launches Limited-Time Sale on Amazon
Kourtney Kardashian Barker’s supplement and wellness brand, Lemme, has initiated a promotional campaign on Amazon, offering price reductions of up to 30% on a variety of its gummy vitamins and capsules. The limited-time sale covers several of the brand’s best-selling formulations, which are marketed to support specific health goals such as sleep regulation, stress management, and digestive health.
Launched in September 2022, Lemme represents Kardashian Barker’s expansion into the ingestible wellness market, a sector that has seen a surge in celebrity-founded companies in recent years. The brand emphasizes “clean” ingredients, utilizing bottle caps made from 100% post-consumer recycled materials and formulas devoid of high-fructose corn syrup, artificial sweeteners, and synthetic colors. The product line includes items like “Lemme Sleep,” containing melatonin and chamomile, and “Lemme Purr,” a vaginal health probioitc which garnered significant media attention upon release.
Despite the brand’s popularity on social media and its expansion into major retailers like Amazon and Target, the product line faces scrutiny consistent with the broader supplement industry. Nutrition experts and medical professionals frequently advise caution regarding celebrity-endorsed wellness products, noting that dietary supplements are not regulated by the FDA with the same rigor as pharmaceuticals. Critics of the gummy vitamin format specifically point out that while palatable, these supplements often contain added sugars and may offer lower nutrient stability compared to traditional tablets. Furthermore, some health professionals argue that without a diagnosed deficiency, specialized supplement blends may be unnecessary for the average consumer, recommending whole foods as a primary source of nutrition instead.
